Month: September 2021

If you’re a heavy Instagram user, shop online, and surf the web, you’re probably familiar with the carousel concept on the site, even if you don’t recognize it by name. The carousel on the site is named after the toy that is known in amusement parks that is constantly rotating and returning to the same point. This tool makes it possible for a space that would only display one piece of information to display many more.   What is a carousel in ecommerce?   The carousel is nothing more than a junction of banners in the same space that alternate

There is no doubt that ecommerce is a convenient shopping option for the user. It allows customers to buy a product they need without leaving their homes.  However, website navigation can be far more complex than navigating in a physical store. The customer may not always find the desired product easily. Therefore, it is important to have filters to improve the user experience. Learn about the importance of the promotion filters.   What are ecommerce filters?   In the ecommerce scenario, filters aim to make the purchase easy and accessible for the user. Thus, the use of filters is one

Reviews in ecommerce are comments and opinions about the products made by your customers and can further increase their trust when purchasing. On some ecommerce websites, you can see that there are a number of product reviews and comments made by other customers. These report the experience of each with respect to the product being rated. There are a few ways to access this information on a website: on the product page (PDP) or on the product listing page (PLP).   Number of PLP evaluations   On the Product Listing Page, known as PLP, it is possible to view, on

Those who work with sales and ecommerce must stay up to date in order to achieve the best results and performance in relation to Google algorithms, and also to reach more people and convert them into customers. To facilitate this work, it is necessary to pay attention to verifying and optimizing the speed of website pages, as these actions directly affect ecommerce results. Learn how your performance on Google can improve your brand positioning.    User experience   The loading speed of website pages greatly impacts the purchase decision of users, and it is one of the performance criteria analyzed