How can the product review section increase ecommerce sales?
With the new coronavirus pandemic, consumers could not touch or see the products they purchased up close. The number of product reviews thus began to influence new customers’ decisions even more. Therefore, product review sections have become paramount for ecommerce owners who want to increase sales. Despite its importance, not all ecommerce platforms provide this feature on their websites. According to an ESHOPPER analysis, only 37% of ecommerce platforms display the number of reviews on the PLP. It is important to highlight that such reviews go beyond the comments left on a page—they also enhance the retailer’s credibility and help
